An initiative of White Print, India’s first English Lifestyle Magazine in Braille, the film tells the story of a 10-year-old visually impaired boy who is intrigued by a book he stumbles upon, leading to a profound connection that he develops with his father’s storytelling.
Describing the film as a “benevolent initiative”, the Bobby Jasoos producer told IANS: “We tend to ignore the issues that don’t concern us directly, but it is important that we introspect and take the more humane step.
“Reading is something the sighted take for granted while it opens a whole new world for the visually impaired community. It’s time we strongly address the lack of awareness that exists, not only promote the beautiful art of reading but help elevate literacy levels.
“I am extremely proud to be associated with the cause and spread the message of Braille literacy to every part of India,” she added.
Upasana Makati, founder and publisher, White Print, said that it is important to generate a greater awareness of Braille in India.
“There is an urgent need to educate and empower, to reach out to smaller towns and villages and generate awareness regarding the Braille script.
“Beautiful music, powerful lyrics and some emotional visuals captured in the film can be the best medium to spread the word. ‘B for Braille’ is our way of taking a step towards making a difference.”
Muhammad Anees Hanif is a Multimedia journalist who serves as Chief Editor for ARY News' Urdu and English websites. He tweets @anees_avis
